Real Estate Marketing Platforms

 

4 Real Estate Marketing Platforms You Should Be On

Interest in promoting your real estate online? Whether you're a realtor, property owner, or wanting to sell on the purchase side of things , there’s a lot of different marketing platforms out there to help.

Marketing your real estate online seems daunting at first but in reality, it can be a very effective platform. If you ’ re a realtor, property owner or looking to buy a property, there are plenty of platforms to help you get your feet wet.

Here are 4 platforms to leverage when creating a successful veridical estate marketing strategy .

1. Zillow

If you’re not on Zillow already, this should be your top priority. Zillow is an online real estate database that provides loads of data on over 110 million homes across the US. Zillow offers an opportunity for free advertising as well as advanced tools for those looking for them. It's main function is to estimate the value of homes in your ZIP code, allowing users to compare these homes and post one on Zillow, but it also provides homeowners a chance to advertise their own home or property. Zillow offers both a mobile and desktop interface, targeting a wide range of demographics, including millennials, Spanish speakers and people looking to buy their first home.

2. Facebook

Facebook is a good channel for real estate companies to market their properties. Whether they're maintaining a page for one particular community or creating ads, Facebook can be used to reach out to many potential home buyers. Facebook offers ways to target about anybody.

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